Members

Before you can use your Flex Card, you must activate it and create a PIN. This is a security measure to ensure only you are able to access your funds.

Activating your card is simple, and we provide multiple options to help make this as convenient as possible for you!

• Activate By Phone
• Call 1-833-952-2772 (TTY 711)
• Select 1 to activate by yourself using the automated process
• Select 5 to activate with the help of a representative. Please note, our representatives are available Monday − Friday, 7 a.m. to 7 p.m. Central Time.
• Activate Online
• Login to your Blue Advantage Member Portal and click Access Your Flex Card from the homepage.
• Login or register for your Blue Advantage Flex Card Online Account. From here click My Account and select Activate Card from the dropdown.
• Enter the last 4 digits of your card and choose a PIN.
• Click Activate Card.

If you need help activating your card or have any questions, you can always contact Blue Advantage Customer Service directly by calling the number on the back of your member ID card. Our phone lines are open 8 a.m. to 8 p.m., 7 days a week from October − March and 8 a.m. to 8 p.m., Monday − Friday from April − September.

We want to making using your Flex Card as easy as possible! See below for where you can spend each of your allowances:

Prescription Hearing Aids

You can use your annual hearing allowance in-person at a participating retail provider. You can find an in-person participating retail provider by calling 1-833-952-2772 (TTY 711) or by clicking the 2023 Flex Card Merchants button below. Our phone lines are open Monday − Friday, 7 a.m. to 7 p.m. Central Time.

Eyewear

You can use your annual eyewear allowance in-person at a participating retail provider. You can find an in-person participating retail provider by calling 1-833-952-2772 (TTY 711) or by clicking the 2023 Flex Card Merchants button below. Our phone lines are open Monday − Friday, 7 a.m. to 7 p.m. Central Time.

Over-the-Counter (OTC) Supplies

You can use your quarterly OTC allowance:

1. In-person at a participating retail provider. You can find an in-person participating retail provider by calling 1-833-952-2772 (TTY 711) or by clicking the 2023 Flex Card Merchants button below. Our phone lines are open Monday − Friday, 7 a.m. to 7 p.m. Central Time.
2. Online for home delivery through your Blue Advantage Flex Card account
3. By phone for home delivery by calling 1-833-952-2772 (TTY 711). Our phone lines are open Monday − Friday, 7 a.m. to 7 p.m. Central Time.

No, your Flex Card must be used for in-person purchases. It won't work using a retailer's website or app.

Your card may be declined for one of these reasons: maxed-out allowance amounts; card not activated; trying to use your card for cash, at ATMs, or to make online/app purchases; card issues during in-person transactions at participating retailers. If none of these apply or you have questions, please call us at 1-833-952-2772 (TTY 711). Our phone lines are open Monday − Friday, 7 a.m. to 7 p.m. Central Time.

We want to ensure you can start using your benefit as soon as possible! If you believe you have not yet received your Flex Card, please call us at 1-833-952-2772 (TTY 711). We are happy to assist you and can mail you a new card if needed. Please note, it can take up to 10 business days to receive your new card.

Accidents happen! If you believe you accidentally threw away or lost your Flex Card, please call us at 1-833-952-2772 (TTY 711). We are happy to help you and can mail you a new card if needed. Please note, it can take up to 10 business days to receive your new card.